Bullet-Proof Insights from Ready-to-Buy Customers

1M+ Community
Trusted by 1000+ Brands
Keychron K2 HE
Enhance gaming, programming, and typing with the Keychron K2 HE.
Reserve for $5
Performance Overview
Concept Validation
Price Validation
Prelaunch Score
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Achieve a competitive edge with customizable keys in gaming.
(48%)
Utilize programmable keys to streamline coding tasks and improve workflow.
(10%)
Henry Collins
West London
27 yr old
Always seeking tech to upgrade gaming and development.
Income:
$125,000
Chat with Henry
Gaming
Latest tech trends
Movies
Enhanced gaming experience
Efficient workflow
Setup aesthetic workstation
Nomad
A lightweight sneaker with a patented grip outsole and 1500-mile durability.
Reserve for $5
Performance Overview
Concept Validation
Price Validation
Prelaunch Score
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Ideal for runners needing grip and durability, lasting up to 1500 miles.
(80%)
Perfect for long walks during travel, combining comfort, durability, and lightness.
(20%)
Elena Smith
South Melbourne
27 yr old
Perfect for the gym—light, flexible, and super stable with the patented outsole!
Income:
$75,000
Chat with Elena
Photography
Media trends
Yoga
Comfort walking
Superior traction and grip
Long-lasting performance
Hyperspd CR5
Own the streets—better, faster, more secure, and always ready for action.
Reserve for $5
Performance Overview
Concept Validation
Price Validation
Prelaunch Score
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Faster and more secure rides for navigating through urban traffic with ease.
(60%)
Perfect for weekend adventures, offering a smooth and confident riding experience.
(5%)
Leo Anderson
North Vancouver
36 yr old
Always seeking tech to upgrade gaming and development.
Income:
$175,000
Chat with Leo
Quantum mechanics
Music
Latest Tech trends
Drive with the style
Security
Efficient workflow

Trusted by industry leaders +1000 Brands

how it works

Identify Customers Before the First Question

When creating something innovative, knowing your true customers can be hard. Prelaunch’s deposit shows who’s ready to buy.

All-in-One Platform to Launch Iconic Products.

1M+ Community
Trusted by 1000+ Brands
No panels. No code. No complex integrations.
The Prelaunch Campaigns delivered more insights than we expected, highlighting aspects we hadn't thought about before. For us, the entire experience was perfect, and we wholeheartedly recommend it.

Valeriano Ferreras Paz

‍Project Lead Innovation

The Prelaunch team was incredibly helpful throughout the campaign design and setup, offering valuable insights and benchmarks from similar industries.

Andrea Contri

Major Domestic Appliances Innovation Director

If my company Kara Water had not used Prelaunch and managed product expectations through our early development and beta phase — we’d be out of business.

Cody Soodeen

Founder of Kara Water
TIME’s Best Invention of 2022

Prelaunch is invaluable for understanding market demand, helping us avoid poor investments. The team is always available, knowledgeable, and provides excellent support throughout the process.

Carlo Edoardo Ferraris

Co-Founder, Rolling Square

Use cases

AI-Enhanced Performance Testing for Early Concepts.

concept testing

Learn if people are interested in your early stage concept

By leaving their emails, customers give a strong signal that validates their interest in your product concept.

Price testing

Run quick A/B price tests in real-time

Understand the optimal price point for your product. See how much your target audience is willing to pay. And make sure you’re not leaving money on the table.

position Testing

Test market position to measure product demand.

Iterate through different positionings, test messaging and visuals, localize features to specific regions, and much more.

Business Model Testing

Test subscriptions, one-time payments, bundles, and offers.

Model and evaluate different real-world business models to find the one that resonates best with your audience, and offers the ultimate return on your investment.

DIY or Full Concierge Service

Get powerful insights on Prelaunch.com on your own, or speed up the process with our Concierge Service. Our expert team provides enterprise-grade insights, copy, and visuals—no heavy lifting required.

Learn more

Covered by

“Prelaunch.com helps to test and evaluate demand for products before you crank up the factory”
privacy

Keep your ideas secret on Prelaunch.com as you perfect them.

Strict privacy measures and additional enterprise-grade security and features let you conduct important market research and iterate with your customers in real time. All while minimizing risks and eliminating information leaks.

White-Label Testing

Test without your labels or branding

Controlled Access

Limit the users that see your product to the ones you want

Private Testing

Don’t expose yourself on Prelaunch marketplace

Legal Safeguards

Ensure trust through confidentiality features and NDAs

Other Features

Your Solution for Insights, Research & Development

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Analytics Dashboard

Track over 35 data points in real-time for every single visit. And compare your results with similar product launches for a comprehensive understanding of market performance.

Learn more
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AI Idea Validation

No prototype? No problem! Our 7-Day AI Idea Validation helps you quickly pinpoint the best ideas and gather early feedback, saving you time and resources for focused R&D.

Learn more
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AI Market Research

Analyze 1,000s of competitor reviews in seconds. Understand market sentiments and trends with AI-powered insights, and see what customers really love and hate about your competition.

Learn more
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Prelaunch’s 1M+ Community

Get featured in the Prelaunch Marketplace, get ranked on search engines thanks to our powerful SEO juice, and connect with a wider audience through the Prelaunch Newsletter.

Learn more

All-in-One Platform to Launch Iconic Products.

1M+ Community
Trusted by 1000+ Brands
No panels. No code. No complex integrations.
faq

Have questions? We have answers

Want to know more? You can email us anytime at support@prelaunch.com
How is Prelaunch different from traditional market research methods?

Prelaunch uses real-world audiences who pay a small deposit to reserve the product, rather than relying on paid survey respondents or biased panels. This ensures the insights come from people with genuine purchase intent, not just casual interest.

What kind of data and insights can I get from Prelaunch?

Prelaunch provides a wide range of insights, including price testing, business model evaluation, audience analysis, branding/marketing testing, and more. You can gather quantitative data as well as deeper qualitative insights through surveys, interviews, and focus groups.

How does Prelaunch protect my product ideas and intellectual property?

Prelaunch has strict privacy measures and enterprise-grade security features to keep your future ideas and concepts confidential. Options include private testing, anonymous presentation, controlled access, legal safeguards, and zero commitment from your brand.

Can I get help setting up my Prelaunch research project?

Yes, Prelaunch offers a full Concierge Service with a team of experts who can help you create landing pages, design surveys, and gather actionable insights. This allows you to get enterprise-grade market research without having to do extensive setup or heavy lifting yourself.lor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

What kind of analytics and reporting does Prelaunch provide?

Prelaunch's analytics dashboard tracks over 35 data points in real-time, giving you a comprehensive understanding of your product's performance. You can also compare your results against similar product launches for benchmarking and deeper insights.