Ignite Your Market Demand: A Comprehensive Guide
Did you know that 35% of the time startups fail because there is no market need? Whether founders…
Alice's Latest Articles
A Complete Guide to Pre-Launch Landing Pages [Examples Incl.]
In the fast-paced world of product launches, the importance of a well-crafted pre-launch strategy cannot be overemphasized. Effective…
11 Market Research Tips and Next-Gen Approach with Prelaunch
In the modern business landscape, launching a new product or entering a market without research is akin to…
Ecommerce Market Research in 2025: Step-by-Step Guide
Navigating the sprawling universe of e-commerce is like setting a course for an uncharted sea – the potential…
Market Segmentation Analysis in 2025: The Ultimate Guide
In the cutthroat world of business, there’s a strategy that sharpens a company’s competitive edge by honing in…
7 Easy Steps to Do Amazon Market Research in 2025
Amazon stands as an eCommerce giant, attracting millions of users daily to purchase products across an unfathomable variety…
Comprehensive Guide to Market Research Types and Methods
Market research is the foundation of every successful business initiative — it’s the process of gathering, analyzing, and…
Focus Group Testing: Pros, Cons, Questions and Best Practices
Understanding markets, audience preferences, and consumer behaviors is the lifeblood of successful enterprises and creators. When it comes…
5 Major Limitations and Disadvantages of Focus Groups in Research
Research is the lifeline of informed decision-making for businesses. From understanding customer preferences to evaluating product concepts, research…
Top 13 Failed Product Launches
If you have a product that you feel is ready to launch, we understand your excitement. But most…